Pittsburgh, PA (PRWEB) April 15, 2015
CivicScience, the provider of the InsightStore™ enterprise platform for intelligent polling and real-time consumer insights, today announced a new market research giveaway program for eligible U.S.-focused non-profit organizations to give them an opportunity to inform or validate their marketing strategies.
Each calendar quarter starting in July 2015, a submitting organization will be chosen by the CivicScience team to receive three months of access to the InsightStore’s vast repository of consumer polling information as well as several custom research questions to gather insights specific to their organization.
The first call for submissions is now open through June 15, 2015. Interested organizations can learn more about the program and enter at: http://info.civicscience.com/nonprofit-research-program/
Examples of research areas that non-profits could explore with CivicScience’s public-opinion gathering capabilities include: sentiment around a cause or mission statement; brand awareness or sentiment; including re-branding decisions; advertising campaign reaction; social media campaign sentiment; awareness and opinion about major events or fundraising programs; or other areas that are promotional in nature.
“Many of us at CivicScience volunteer or even sit on the boards of non-profit organizations, so we know what a luxury it would be to have budget available for rigorous, credible research work. But the reality is that funds are often not available for this type of needed intelligence,” said Jennifer Sikora, vice president of marketing at CivicScience. “We want to give these hard-working and mission-oriented organizations the chance to benefit from the rich and current insights we can mine from the general public using our proven methodology.”
CivicScience, Inc. provides the leading intelligent polling and real-time insights platform, the InsightStore™. Its proprietary platform powers the world’s opinions and quickly gets that data to the decision makers who care. Every day, CivicScience polls ask millions of people questions related to thousands of topics, while its powerful data science and big data technology analyzes current consumer opinions, discovers trends, and accurately predicts future behaviors and market outcomes. CivicScience polls run on hundreds of premier websites, in addition to its public polling site at http://www.civicscience.com. CivicScience’s InsightStore™ is used by leading enterprises in consumer brands, media, marketing research, advertising, financial services, and more.
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